Mobile App Market Trends – App Annie Q3 2015 Market Index

Mobile App News

We pull out the key insights from App Annie’s recently released Q3 2015 market index. This one has a big focus on the rapid growth in emerging markets. Find out where that growth is occurring and what opportunities are appearing as a result.

The full report can be found over at App Annie.

Here are some of the key points we discussed:

  • The driver behind the mobile growth in India and Southeast Asia.
  • The surprising gap between Android and iOS when it comes to download numbers (Android had +80% more downloads).
  • Which countries, regions and platforms are generating the most revenue and how that’s changing.
  • App categories that are driving download and revenue growth.

There are some really interesting insights in this report that everyone involved the mobile app market should be aware of.

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